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TAXI SERVICE UBER


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Uber Technologies, Inc. (Uber), based in San Francisco, provides mobility as a service/ride-hailing (48% of revenues), food delivery/package delivery/couriers via Uber Eats and Postmates (34% of revenues), and freight transport (18% of revenues).[1][3][4] Uber sets fares, which vary using a dynamic pricing model based on local supply and demand at the time of the booking and are quoted to the customer in advance, and receives a commission from each booking.[5] It has operations in approximately 70 countries and 10,500 cities[2] and, with 131 million monthly active users and 5.4 million active drivers and couriers worldwide, it generates an average of 23 million trips per day.[1]


Like other ridesharing companies, Uber classifies its drivers as gig workers and independent contractors, where allowable, which is the subject of legal action in several jurisdictions. Ridesharing companies have disrupted taxicab businesses and allegedly caused an increase in traffic congestion. Ridesharing companies are regulated in many jurisdictions and the Uber platform is not available in several countries where the company is not able or willing to comply with regulations. Controversies involving Uber include various unethical practices such as aggressive lobbying and ignoring and evading local regulations. Many of these were revealed by a leak of documents showing controversial activity between 2013 and 2017 under the leadership of Travis Kalanick.


In 2009, Garrett Camp, a co-founder of StumbleUpon, came up with the idea to create Uber to make it easier and cheaper to procure direct transportation. Camp and Travis Kalanick had spent $800 hiring a private driver on New Year's Eve, which they deemed excessive, and Camp was also inspired by his difficulty in finding a taxi on a snowy night in Paris.[6][7] The prototype of the mobile app was built by Camp and his friends, Oscar Salazar and Conrad Whelan, with Kalanick as the "mega advisor" to the company.[7]


Following a beta launch in May 2010, Uber's services and mobile app launched publicly in San Francisco in 2011.[9][10] Originally, the application only allowed users to hail a black luxury car and the price was approximately 1.5 times that of a taxi.[11] In 2011, the company changed its name from UberCab to Uber after complaints from San Francisco taxicab operators.[12]


The company's early hires included a nuclear physicist, a computational neuroscientist, and a machinery expert who worked on predicting arrival times for Uber's cars more accurately than Google APIs.[6][13] In April 2012, Uber launched a service in Chicago, whereby users were able to request a regular taxi or an Uber driver via its mobile app.[14][15]


In July 2012, the company introduced UberX, a cheaper option that allowed drivers to use non-luxury vehicles, including their personal vehicles, subject to a background check, insurance, registration, and vehicle standards.[16][17] By December 2013, the service was operating in 65 cities.[18]


In February 2018, Uber combined its operations in Russia, Armenia, Azerbaijan, Belarus, Georgia and Kazakhstan with those of Yandex.Taxi and invested $225 million in the venture.[34] In March 2018, Uber merged its services in Southeast Asia with those of Grab in exchange for a 27.5% ownership stake in Grab.[35][36][37]


In June 2020, in its first software as a service partnership, Uber announced that it would manage the on-demand high-occupancy vehicle fleet for Marin Transit, a public bus agency in Marin County, California.[57]


In May 2022, Uber began operations in Italy, forming a partnership with IT Taxi, Italy's largest taxi dispatcher, to integrate the dispatcher's drivers with the Uber platform. Uber had previously done similar deals in Spain, Germany, Austria, Turkey, South Korea, Hong Kong, and New York.[73][74]


Uber has been criticized for its strategy of generally commencing operations in a city without regard for local regulations. If faced with regulatory opposition, Uber calle




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